Website Redesign Costs in 2026
Redesigns run $2,500 to $20,000 at agencies.
A professional redesign in 2026 typically costs $2,500 to $7,500 for a small-business site and $7,500 to $20,000+ with e-commerce or custom features, roughly the price of the original build. Which is the tell: a "redesign" is a rebuild wearing a nicer word. The decision tree that saves money: if the bones are good and it just looks dated, a REFRESH (new photos, copy, colors) is days of work, not months. If the site is slow, template-locked or embarrassing, REBUILD, and get the AI draft first: paste your current URL into PISCES and see the rebuilt version free in about 90 seconds before you accept any quote. If the platform itself is the ceiling, REPLATFORM, and check the exit rules before choosing the next one.
Questions to ask before signing a redesign quote
- "What exactly is wrong with the current site?" If the answer is vibes, buy a refresh, not a redesign.
- "Will the new site be faster, and how will we measure it?" Speed is a ranking factor; pretty is not.
- "Who owns it after, and can it export?" Do not pay five figures to be locked into someone's favorite platform.
- "What happens to my Google rankings?" URL changes without redirects torch years of SEO; make redirect mapping an explicit deliverable.
What it costs
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | 1 AI build + publish a one-pager on a free address (with badge) |
| Launch | $29/mo | 3 pages, your own domain, 25 AI edits a month, no badge |
| Pro | $99/mo | 25 pages, blog, Stripe store, booking, full Next.js code export |
Full details on the pricing page.
See your site rebuilt by AI, free
Paste your current website's URL and PISCES rebuilds it, 10x better, in about 90 seconds. Keep it only if you love it.
Get my free rebuild →Frequently asked questions
How often should a website be redesigned?
When it stops doing its job, not on a calendar. Signals: mobile experience is broken, speed scores are stuck, the design reads as five-plus years old, or the business changed and the site did not. For many owners that is every 3 to 5 years, which is exactly why not-being-locked-in matters.
Can AI redesign my existing website?
Yes, and it is the cheapest second opinion in the industry: PISCES reads your live site and produces the redesigned version in about 90 seconds, free. Compare it with the $7,500 quote and decide with evidence.
What is PISCES?
PISCES is the AI website builder from Marketing By Magnet: paste your current site's URL (or answer a few questions) and the AI builds your entire site in about 90 seconds. Free to build and publish a one-pager; $29/mo for your own domain; $99/mo for blog, store, booking and full code export.