What Should a Small Business Website Include?
The 9 things every small business site needs (most are missing 4), and the fastest way to get all 9 without building anything yourself..
Nine things, and most small-business sites are missing at least four: (1) a headline that says what you do and for whom in five seconds, (2) visible phone/contact on every screen, (3) services with prices or ranges, (4) proof: reviews, photos, results, (5) an action: book, quote or buy, (6) hours and location, (7) mobile perfection, since most visits are phones, (8) speed under two seconds, (9) basic SEO so Google understands each page. PISCES builds all nine into the first AI draft, because it was built by a marketing agency that got tired of fixing their absence.
The one most sites get wrong
Number 5, the action. Sites describe the business and then just... end. Every page needs a next step a stranger can take in one tap: Book now, Get a quote, Call. When we roast websites, missing calls-to-action is the single most common burn: conversion scores of zero on businesses that paid thousands.
What it costs
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | 1 AI build + publish a one-pager on a free address (with badge) |
| Launch | $29/mo | 3 pages, your own domain, 25 AI edits a month, no badge |
| Pro | $99/mo | 25 pages, blog, Stripe store, booking, full Next.js code export |
Full details on the pricing page.
See your site rebuilt by AI, free
Paste your current website's URL and PISCES rebuilds it, 10x better, in about 90 seconds. Keep it only if you love it.
Get my free rebuild →Frequently asked questions
How many pages does a small business website need?
One great page beats five thin ones. Start with a single page that nails the nine essentials (the PISCES free plan publishes exactly this), then add services, about and proof pages as you grow into the $29 Launch plan's three pages or Pro's twenty-five.
Do I need a blog?
Only if you will feed it: a dead blog (last post 2023) actively hurts trust. When you are ready to publish consistently, it becomes your SEO engine; PISCES Pro includes the CMS.
What is PISCES?
PISCES is the AI website builder from Marketing By Magnet: paste your current site's URL (or answer a few questions) and the AI builds your entire site in about 90 seconds. Free to build and publish a one-pager; $29/mo for your own domain; $99/mo for blog, store, booking and full code export.